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Local SEO Results & Case Studies

See real local SEO results from businesses across the UK. Our case studies show how we have increased Google rankings, web traffic, enquiries, revenue, and Google Maps visibility for companies in healthcare, property, trades, hospitality & professional services.

Results you can expect

1500+ Businesses: We’ve ranked over 1500 local businesses on Google.
70+ UK cities: We can help you rank in any UK city, even if you’re not based there.
13,245+ Local keywords: Ranking for over 13,000 location keywords.
19+ years’ experience: We’ve been providing local SEO for nearly two decades.

Attract more enquiries from their surrounding areas

Vanilla Circus has successfully delivered over 800+ local SEO projects for B2B and B2C businesses across the UK, helping them increase visibility in Google’s local results and maps.

Working across several industries, from healthcare to property and finance, our specialist skills have improved Google Business Profile performance, strengthened local keyword rankings, and built location relevance through targeted on-page optimisation and local link signals.

The result is consistent growth in map pack visibility, stronger local search presence, and more high-intent traffic from people actively searching for services nearby.

Featured Local SEO Success Stories

Click on logos to see live results.

Google Local Pack Results

By optimising this local company’s Google profile and making regular posts, business updates, and new photos, we moved their local map ranking from #18 to the 3-pack.

Problems we solved

An outdated Google Business Profile. We solved this by adding :

Optimising for the best primary category
Complete every available contact field
Write a strong business description
Removing spam
Add every genuine business service
Helping to build a consistent flow of reviews
Upload original photographs every month
Publishing posts and offers (with images)

Inconsistent name/address/phone info across the internet

We built monthly NAP citations to improve and correct AI and Google’s results for the business’s address and details

Proof that local SEO works

Featured Local SEO Success Stories

Ranking this dental site for "orthodontist London"

12 month's SEO resulting in 472% more traffic for this dental practice wanting to show up for London searches around orthodontics.

First page ranking results for "Plumbers London"

We ranked J&P Plumbing on the first page of Google for Plumbers London in under 6 months, resulting in 142% more enquiries across boroughs.

Clearance company cannot be beaten in Surrey & Kent

We've worked with EnviRecycle for 10 years, helping them retain #1 rankings for Rubbish Clearance in Surrey & Kent. Now we're working on London.

Dental practice dominates the south east for implants

We successfully ensured this dental practice dominating rankings for dental implants from Dorset to Bournemouth all the way to Southampton in 3 months.

Property management company ranks across the UK

With our help, HelloGuest has retained first page rankings for every holiday destination and major UK city for the last 5 years, competing against some giant names in the industry like Sykes Cottages.

Property surveyor taking over Surrey & London searches

Simon Burrage, a building surveyor in Surrey wanted to appear locally in search for Party Walls & Building Surveys. We did this in 12 months.

#1 rankings for billboard advertising across the UK

VC has worked with Global Media for 10 years helping them achieve and retain #1 rankings for billboard advertising in every city & county in the UK.

National contracts for this manufacturer thanks to our work

This Yorkshire-based fibre-glass manufacturer secured major national contracts from local SEO, bringing in millions to the business.

First page rankings for addiction support across Scotland

For 12 months, we worked with rehab addiction facility, Castle Craig, helping them rank for a range of treatments and addictions across Scotland.

Private hospital Ireland

We also worked with a private hospital, Smarmore Castle in Ireland to provide local SEO that helped them rank for addiction treatment.

Overseas local SEO for facial aesthetics

Dr Lavington owns a dental practice in the Cayman Islands and wanted to be on the first page for a wide range of keywords across the island.

300+ new enquiries within 3 months

This dental practice in Chester wanted to appear for every cosmetic and general treatment within the city and county. 1st page results in 3 months.

Traffic over 10,000 users in 12 months

Writing treatment pages, blogs and creating local SEO pages to rank the practice in Google for Weybridge and Surrey.

1000s of monthly users for this roofing company

Our main task was to get this roofing company ranking locally in Cambridge and beyond for metal and zinc roofing and roof repairs.

#1 in search and Google maps for rubber roofing

This Surrey company started off ranking number one in the county for rubber roofs & EPDM before we took their services national, leading to 1000s of users.